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  <title>40. Should Your Customers Trust Your Business?</title>
  <description>This week on The Disruptive Voice, Derek van Bever is joined in the studio by venture capitalists&amp;amp;nbsp;Nate Redmond and Britt Danneman, of Alpha Edison, to discuss trust as a business model, as an asset, and as the foundation for new market innovation. Earlier this year, Nitin Nohria, Dean of Harvard Business School, wrote in the Financial Times&amp;amp;nbsp;that HBS and other business schools need to play a vital role in &amp;quot;molding leaders who deserve the world's trust.&amp;quot; At&amp;amp;nbsp;The Forum for Growth &amp;amp;amp; Innovation, we're responding to Dean Nohria's gauntlet by studying business models built on risk-shifting and by starting discussions about the role of trust and ethical leadership in business. We hope you'll enjoy this timely and thought-provoking conversation! </description>
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