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  <title>Don't Sell Courses and Things...Sell THIS Instead! | #038</title>
  <description>What's better than a tasty sandwich? A profitable one. In this episode, Joel gives you the recipe for a Power Offer Sandwich and explains how to platter it perfectly in your webinars to increase sales and conversions for your digital product. &amp;amp;nbsp; Episode Topics  Exactly where to place your power offer for max&amp;amp;nbsp;impact Where else you can use the Power Offer Sandwich The perfect model for crafting power offers How a simple mental shift resulted in a 7-figure launch   [2:50] Joel helped his client Selena Soo eliminate the mentality she's selling a course. The result was a 7-figure launch. &amp;amp;nbsp; [4:01]&amp;amp;nbsp;Model universities when you craft your offers. Sell the experience while attending and what happens after graduation. &amp;amp;nbsp; [6:25]&amp;amp;nbsp;The Power Offer Sandwich is one sentence. It can be used for ad copy, Facebook posts, webinars, etc. &amp;amp;nbsp; [8:12]&amp;quot;If there's one thing I want them to know in order to make the yes/no buying decision, it's this sentence. Nobody is going to remember the details of what they're buying.&amp;quot; &amp;amp;nbsp; [08:33]&amp;amp;nbsp;Lead with power offer and end with the power offer. It's the single most important thing they'll&amp;amp;nbsp;remember. &amp;amp;nbsp; [09:42]&amp;amp;nbsp;Selling transformation. &amp;amp;nbsp; [10:03]&amp;amp;nbsp;How to optimize your webinar with the Power Offer Sandwich for maximum impact. &amp;amp;nbsp; &amp;amp;nbsp; Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp;amp;amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts &amp;amp;nbsp; </description>
  <author_name>The Joel Erway Show</author_name>
  <author_url>https://www.joelerway.com</author_url>
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