1 rich Libsyn https://www.libsyn.com 90 600 Conversions shouldn't be the only end-goal of PPC. Susan Wenogard talks about why we need to look beyond the clicks and begin building sales pipelines. The post Paid Advertising Beyond the Conversion with Susan Wenograd [PODCAST] appeared first on Search Engine Journal. The Search Engine Journal Show https://www.searchenginejournal.com/category/search-engine-journal-show/ <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/14478416/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/74130023