1 rich Libsyn https://www.libsyn.com 90 600 John Badovinac is the Vice president of B2B channel. He is a payments professional with over 25 years of experience across the full spectrum of payments services including Merchant Acquiring, Integrated Payments, Value-Added Resellers and Point-of-Sale systems, EMV Certification, Issuing-Program Management, and Operations Management. John helps SAAS companies leverage best-in-breed payments technology so they can maximize the efficiency of their software solution and accelerate and grow their revenue. John is a graduate of the United States Military Academy at West Point and served as an officer in the Second Cavalry Regiment in Germany during the fall of the Iron Curtain. &amp;nbsp; Summary Introducing John Betta. Why payment processing is expanding in the last couple of years? Why it’s generally a bad idea to make it hard for your customers to pay. Frictionless is the ubiquitous service standard for service.&amp;nbsp; Who is a hero of yours and why are they?&amp;nbsp; Sage Thought Leadership Podcast http://sagena.libsyn.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/26939799/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/54f60c/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/152595129