1 rich Libsyn https://www.libsyn.com 90 600 I was requested by a client to create an eBook for account-based marketing. The client asked if I could add some real-world account-based marketing examples as part of the eBook, so I went hunting. Well, not so much of hunting as Googling.&amp;nbsp; I came across this blog post by Influitive.&amp;nbsp; Influitive offers an advocacy management platform. The blog title is “The Results of 3 B2B Account-Based Marketing Campaigns: The Good, the Bad, and the Ugly.”&amp;nbsp; Truman Tang, the author of the blog, talked about 3 ABM campaigns Influitive ran.&amp;nbsp; I don’t usually summarize a blog post, but I thought their 3 examples are worth sharing. ————— If you want to chat, reach out on any social media channels or email me at&amp;nbsp;hello@pamdidner.com. You can also join my Facebook community:&amp;nbsp;Build Your Marketing Skills to Get Ahead.&amp;nbsp; B2B Marketing and More With Pam Didner https://pamdidner.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/6851033/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/6851033