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Jean O’Toole: How To Market A College
#100 Boom! How the heck did we get to 100 so fast? Seems like we just started, and now here we are!    Well, y’all are in for a treat. For this special episode, Kurt and Pat sit down with Jean O’Toole. Jean is the Director of Marketing and Communications at Alverno College.    We get into Jean’s background, focusing on how she goes about marketing a college in these tough times. If you have been keeping up with the higher education space…you know the struggle is real.    What makes Jean’s story so good is her diverse background. And we get into all of it.    ✅How she begged her way into marketing.   ✅Her time at the New York Beef Council.  ✅What it’s like working for the New York Beef Council.  ✅How influencers helped to bring back the beef business.   ✅How she made the switch from beef to higher ed.   ✅What it’s like marketing a small, private college.  ✅What her first 90 days were like.    And a lot more…   You can reach out to Jean at  https://www.linkedin.com/in/jeanotooleprofile/.   And make sure you reach out to Kurt and Pat here:    ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/   🍺Jean’s Pint: Snapple 🍺Kurt’s Pint: Third Space Brewing, Heavenly Haze 🍺Pat’s Pint: Modelo   Before you go, could you do us a fav… please take a minute and leave us a comment. That’s the energy that powers this supertanker! Thanks, you’re the best! Want more marketing insights? Take a look at our full lineup.
Over A Pint Marketing Podcast
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