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  <title>SaaS made easy | Jeroen Corthout</title>
  <description>This week we’re joined by Jeroen Corthout, founder of Salesflare, a sales automation CRM. Jeroen is a SaaS founder, which is “a mystery category of business,” as Dave puts it. SaaS is an acronym for the phrase “software as a service.” The SaaS model came about as a response to the complicated way software was previously deployed in business. As Jeroen says, “when your company wanted a CRM, it was a huge undertaking...very quickly the software would become outdated...it was just a horrible experience.” Listen in as Jeroen shares his insight and Saas knowledge and how the Saas model can impact a business. Links Salesflare: https://salesflare.com/ </description>
  <author_name>EO 360°: A podcast by the Entrepreneurs’ Organization</author_name>
  <author_url>https://entrepreneursorg.libsyn.com/</author_url>
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