1 rich Libsyn https://www.libsyn.com 90 600 &amp;nbsp; &amp;nbsp; One of the first things a Product Owner should do when planning a sprint, is to determine what the goal of that iteration will be. &amp;nbsp;Will it be something to increase customer loyalty? Finally finish the promised feature so customers will use it? Or might it be to learn how to use a new technology? Setting the goal will help the team, customers, and stakeholders agree on the direction and focus for the next few weeks. &amp;nbsp;In this episode we dig into the “why” surrounding a goal so you can knock ‘em out. &amp;nbsp; Feedback: twitter - @deliveritcast email - deliveritcast@gmail.com &amp;nbsp; Links: Co-host Post - http://deliveritcast.com/looking-for-a-new-co-host Luis Goncalves - NPS - Help PO structure Backlog Maddy Kirsch - How Product Managers can say &quot;No&quot; Roman Pichler - Effective Sprint Goals Barry Overeem - 11 advantages of using a sprint goal &amp;nbsp; Deliver It Cast http://deliveritcast.libsyn.com/podcast <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/4648303/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/12690262