1 rich Libsyn https://www.libsyn.com 90 600 Chris is a long-time digital marketer with a passionate for helping businesses learn what their users want on their website through psychology based testing and analytics. He started his full-service Conversion Optimization agency Dayley Conversion in 2014, which he later merged with Disruptive Advertising, where he currently works as VP of site testing and optimization. &amp;nbsp; Connect Linkedin – https://www.linkedin.com/in/chrisdayley Twitter – https://twitter.com/chrisdayley Crunchbase – https://www.crunchbase.com/person/chris-dayley&amp;nbsp; Website – https://www.disruptiveadvertising.com/ &amp;nbsp; People Mentioned Michael Stelzner – https://twitter.com/Mike_Stelzner&amp;nbsp; &amp;nbsp; Resources Google Optimize – https://optimize.google.com/ &amp;nbsp; Books Strong Fathers, Strong Daughters by Meg Meeker: https://amzn.to/2o87DXy Be Real Show http://bereal.libsyn.com/podcast <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/7926071/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/29114180