{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Ep 221: Generation Z and the mail","description":"The USPS Office of Inspector General has published research into Generation Z and the mail. Dr Joanna Wu Gerhardt researcher at USPS OIG and one of the co-authors of the report \u201cGeneration Z and the mail\u201d, joins me to discuss some of the key findings from the report:  Defining Generation Z Do Gen Z digital natives know anything about the postal service? Kinds of mail Gen Z receives and sends Communications preferences across digital and physical media Parents, Generation Z, and visiting the post office Strategies for engaging with Gen Z Advertising mail and marketing mail Promoting parcel \/ package delivery to Gen Z - including augmented reality Technology and valuing relationships  &amp;nbsp; ","author_name":"Postal Hub podcast","author_url":"http:\/\/www.thepostalhub.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/17215235\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/91298732"}