{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How To Plan A Christmas Campaign","description":"The most magical time of the year has taken over our minds and to-do lists. It\u2019s the time of year where all eCommerce businesses are planning their Christmas and Holiday marketing campaigns. Whether this is your busiest time of year, or you need to engineer a boost in sales to prevent a big drop in income, if you want to have a successful Christmas sales season it\u2019s essential to plan in advance. ESPECIALLY this year - 2020 - where the Covid pandemic has pushed shoppers online instead of in-store. We MUST be proactive and organised in order to enjoy a successful sales season up to Christmas and the end of the year! In this episode, I share:  Key insights into online shopping behaviour that you should take into consideration for your Christmas and Holiday marketing campaigns, and&amp;nbsp; My top 10 tips for a successful eCommerce Christmas promotion.  Listen now to learn exactly how to plan your Christmas campaign. Listen now. NOTE - you\u2019ll probably want a pen and paper handy to take notes during this episode! Don\u2019t miss the 50% off deal on my Black Friday training blueprint\u2026 Want to learn how to run a successful Black Friday promo? One that'll build your audience AND generate an absolute truckload of sales in just 4 days? Rather than waste time trying to figure this out alone, grab my  Record Breaking Black Friday Blueprint training at 50% off! Normally $197, you can get your hands on this for just $97! So now\u2019s the perfect time to jump on this deal :-)  Get instant access here now. (No coupon required.) ","author_name":"The Brand Marketing Show","author_url":"http:\/\/productpreneursuccess.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/16287650\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/85244603"}