{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"GE Ep 288 [2020] - Is SEO Dead? w\/ Chris Porteous","description":"Chris Porteous is the CEO of Grey Smoke Media, which builds sales funnels and marketing workflow solutions for businesses across North America. His growth-focused agency, My SEO Sucks, has helped clients generate tens of millions of dollars and has one of the lowest churn rates of the industry. Chris is here to address the question: Is SEO dead? We discuss the importance of looking at SEO as part of your entire business, its future, and your journey in marketing, as well as the biggest changes he\u2019s seen in SEO in the last few years. Tune in to learn which aspects of SEO aren\u2019t working today that were working a few years ago, like over-optimized SEO keywords and link building methods, as well as how to leverage SEO optimization holistically across all your social media channels to build your digital footprint and increase your SEO\u2019s effectiveness. During this interview, we discuss: 1:51 \u2013 About Chris Porteous 3:07 \u2013 Did you raise any capital for your ventures or did you bootstrap? 3:21 \u2013 Chris\u2019s take on the question: Is SEO dead? 4:34 \u2013 In the four years you\u2019ve been growing your agency, what are the biggest changes you\u2019ve seen in SEO? 8:08 \u2013 Building a holistic footprint for better results: The larger it is, the easier you\u2019re going to rank for more valuable keywords 10:45 \u2013 How does SEO tie in to social media? 14:16 \u2013 The power in shifting to publishing fewer blogs per month and focusing on higher quality 18:06 \u2013 Updating your content + Incorporating user\/client questions into your website copy 19:21 \u2013 An exciting SEO process they\u2019re using right now to build out their footprint 21:31 \u2013 The big takeaway from this episode: Integrating SEO into your entire marketing funnel 22:07 \u2013 Chris\u2019s favorite growth tool 22:47 \u2013 His most recommended books 23:38 \u2013 How to connect with Chris Plus, a whole lot more! Chris's Websites and Resources: Email Chris: chris@myseosucks.com Grey Smoke Media My SEO Sucks! Quora Ahrefs The 4-Hour Workweek by Tim Ferriss \u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014- If you enjoyed this episode, please&amp;nbsp;RATE \/ REVIEW and SUBSCRIBE&amp;nbsp;to ensure you never miss an episode. Connect with Dennis Brown&amp;nbsp; AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways] ","author_name":"Growth Experts with Dennis Brown","author_url":"http:\/\/www.askdennisbrown.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/24128229\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/24128229"}