{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 0014 | Crowdfunding Promotion: Cross-Promotions","description":"In this episode, we\u2019re going to talk about the single-most-effective way to generate the best possible conversions for your invention. After testing HUNDREDS of other methods and marketing mediums, this one simple strategy trumps all the rest\u2014and it\u2019s not even close just how well this strategy converts as compared to ANY other method we\u2019ve tested. To do so, we\u2019re bringing on another special guest, the jack-of-all-trades get-\u2019er-done closer himself, Mr. Colton Bybee, the Director of Outreach at Funded Today. ---------------------------------------------------------------- \u2b50 During this episode, we detail these takeaways:  1. It\u2019s important to update backers regularly\u2014usually about twice weekly, depending upon exactly how communicative they want you to be, which they\u2019ll generally tell you\u2014at the time-of-day that\u2019s best for wherever most of them live.  2. It\u2019s helpful to end each backer update by introducing no more than five cross-promotions (which may also be called \u201ccross-collaborations\u201d or \u201cCCs\u201d) arranged with other campaigns, even if a few backers complain about it.  3. Cross-promotions should never feature competitors\u2019 projects, but they fare best when featuring complimentary projects, although they still do well featuring unrelated campaigns, especially campaigns that have attracted high percentages of repeat backers.  4. Not all backers will read cross-promotions, nor click on them, but those who respond to them will normally convert at unusually-high rates of up to 20% or so, which is far more than the average rate of about 1%-3% (depending upon average pledge size)\u2014and, conversely, if cross-promotion traffic doesn\u2019t convert, then it\u2019s almost guaranteed that no other traffic will convert, either.  5. Some popular campaigns have raised over $50,000 directly from cross-promotions alone\u2014and, just like with other forms of crowdfunding marketing, increased pledges from cross-promotions generally encourage increased pledges from all other sources. \u270d\ufe0f Click here for this episode\u2019s complete show notes! ---------------------------------------------------------------- \ud83d\udc49 We want to help as many people as we can; so, if this podcast helps you, then we urge you to please\u2026  \u2022 Subscribe to it on our website so that you don't miss an episode!  \u2022 Discuss it in our private Facebook group with us and fellow entrepreneurs! Join this group to network for success and to get personalized answers to all of your business questions!  \u2022 Review it on iTunes to help us reach more people who need it!  \u2022 And tell all of your associates who might benefit from it! We rely on YOU to help spread the word!!! ","author_name":"Get Funded Today: The Funded Today Podcast","author_url":"http:\/\/www.funded.today\/podcast","html":"