{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 73: Why Numbers are Sexy in 2019, with Glenna Cole","description":"Glenna Cole is a hands-on financial guru whose understanding of solid growth structures is rooted in her Alberta farm upbringing.  For the past decade, she served as CFO of a private enterprise where she helped build, optimize and sell multi-million-dollar companies (in Canada and the US) within the Oil and Gas, Construction,  Waste & Recycling and Agricultural service sectors. Glenna\u2019s natural ability to bridge the gap between field operations and management is enhanced by her education and experience in: Process Optimization Operational and Managerial Financial Reporting Oil & Gas Accounting Public Accounting What you\u2019ll learn about in this episode: Why your business numbers can be "sexy", but only if you're looking at them and understand them Why bookkeepers often focus solely on numbers with the intent of filing taxes, and why they aren't looking at operations numbers What Glenna looks at in the monthly balance sheet to help business owners understand their expenses and profit centers Why you don't have to be an accounting expert to identify problems before they become major issues What important steps Glenna recommends business owners implement to help track their numbers more effectively Why consistency and proper timing are the keys to accurate Key Performance Indicators (KPIs) Why you can't record revenue until you actually earn it, which is why accruals and deferrals are crucial tracking tools Glenna explains the difference between cash flow and profit & loss (P&L), and why they shouldn't be confused with each other What one piece of advice Glenna would give to business owners who are confused by their financial statements What upcoming topics will be appearing on MYM Your Business: The Brutal Truth with Colin Sprake in early 2019 How to contact Glenna Cole: Telephone: (587) 582-1010 ","author_name":"MYM Your Business: The Brutal Truth ","author_url":"http:\/\/www.mymsuccess.com\/","html":"