{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"COSE Arts Network - Present Yourself: Sales and Marketing, March 12, 2008","description":"Speaker: Marty Geramita, business manager for Strhess and artist Derek Hess\n\nMarty Geramita, business manager for Cleveland based artist\n\nDerek Hess, will share the story of their success developing Derek\u2019s career from CIA student, to internationally known artist with multiple outlets for his artwork. \n\nDerek Hess\u2019 artwork spans from concert posters to politically charged fine art pieces. In 1993 his concert flyers caught the eye of Marty Geramita, who suggested that Hess turn his flyers into a business venture. In the years immediately following, Hess, with Geramita as his manager, garnered the attention of countless bands as well as both the Rock and Roll Hall of Fame and the infamous Louvre in Paris, who both have Hess\u2019 art in their permanent collection. \n\nIn addition to posters for bands such as Pantera, Thursday, Pink Floyd and Pearl Jam, Hess has also created CD covers for bands like Motion City Soundtrack and Unearth. He has also been featured on television show and in magazines - MTV, Fuse, VH1, Alternative Press and Juxtapose as well as many others. \n\nMore recently, Hess started a clothing line, Strhess, as well as Hessfest and the Strhess Tour, a collaboration of music and art that features bands such as Thursday, Shadow\u2019s Fall, Stretch Arm Strong and Taking Back Sunday. \n\nMarty Geramita will discuss the key turning points in Derek\u2019s career, including developing collaborations with the fashion and music industries, and how they developed online marketing strategies for expanding Derek\u2019s audience around the world. ","author_name":"COSE Arts Network","author_url":"http:\/\/www.cosearts.org","html":"