{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Why your lack of consistency is letting you down. Business, Marketing, Content Creation.","description":"On this episode I talk about being consistent. Don't spread yourself so thin that you are forced to be inconsistent. Play to your strengths, understand where your audience is and deliver for them. ","author_name":"Building a Business of Substance","author_url":"http:\/\/buildingabusinessofsubstance.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/7032232\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/7032232"}