{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Why Starting with Why Matters for Every Leader","description":"Matt Dunsmoor is an Igniter at Start with Why \u2013 Simon Sinek\u2019s company. He was introduced to Simon\u2019s work while working at Zappo\u2019s, and today he is an Igniter. We talk about the importance of starting with why, Matt\u2019s proudest moment at Zappos and why direction is more important than destination. ","author_name":"The Evolved Leader","author_url":"http:\/\/gallaheredge.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/6919265\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/94869395"}