{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"E149: Content Marketing Done Your Way With M. Shannon Hernandez","description":"Shannon Hernandez is the creator of the Content Personality Wheel and founder of the Content Strategy Academy. Her mission is to help business owners become thought leaders through the use of content branding so they can positively impact more people. She hosts a yearly multi-day event called Time &amp;amp; Freedom LIVE where Visionary Entrepreneurs gather to learn key strategies to leverage their content AND give themselves permission to stop doing the stuff they hate doing in their marketing. She has been featured on CBS, ABC, the Boston Globe, Huffington Post, FOX, Identity Magazine, and NBC. &amp;nbsp; Quotes To Remember: \u201cYou don\u2019t have to labor over the things you don\u2019t love doing.\u201d \u201cThe topics and knowing when your zone of genius time is helps with consistency.\u201d \u201cAre you willing to try something different?\u201d &amp;nbsp; What You\u2019ll Learn:  Identifying the Perfect Type of Content For You How to Get Consistent in Creating and Promoting Content Time to Spend in Creating vs. Promoting Content Tips for Brands Without a Large Team Behind  &amp;nbsp; Key Links From The Show: M.Shannon\u2019s SiteContent Personality\u2122 Wheel Content Strategy AcademyTime &amp;amp; Freedom LIVE &amp;nbsp; Recommended Books:  Start With Why by Simon Sinek  The Power of Moments by Chip Heath and Dan Heath  Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert &amp;nbsp; Support Breakthrough Success On Patreon Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience. I offer my patrons various perks, and even a donation as small as $1\/mo would make a big difference for growing and maintaining Breakthrough Success. You can support Breakthrough Success by going here. ","author_name":"Breakthrough Success","author_url":"http:\/\/marcguberti.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/6533475\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/6533475"}