{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Ep 40, Things I Wish I Knew 10 Years Ago: Why Users Use Your Software","description":"We like to think that users use our software because they've evaluated their options and found our software to be the best at enhancing their lives or jobs.&amp;nbsp; However, in the enterprise or B2B environments, this is rarely the case.&amp;nbsp; In this episode I explore the real reasons such users are using your software. ","author_name":"A Programmer, Refactored","author_url":"http:\/\/refactoredprogrammer.blogspot.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/5937085\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/5937085"}