{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 46: Lauren Hartstone","description":"Lauren Hartstone is a new staff creative director at Sibling Rivalry, having worked with a myriad of companies like Stardust, LoyalKasper, MTV, Imaginary Forces, and Gretel. On this week\u2019s episode we talked about the pros and cons of being scatterbrained, how she approaches a pitch, pulling references, and the necessity of learning from other people.   Links : Website : http:\/\/lhartstone.com\/ Sibling Rivalry : http:\/\/siblingrivalrystudio.com\/ Imaginary Forces : https:\/\/www.imaginaryforces.com\/work LoyalKasper : http:\/\/www.loyalkaspar.com\/ Gretel :  http:\/\/gretelny.com\/   Notes : -Sibling Rivalry -Background : VH1 -Brands having multiple specialties -Studios moving towards blended operational lines -Pros and Cons of being scatterbrained -Difficulties in modern personal branding -MTV -Stardust -Recognizing the need to learn from other people -LoyalKasper -Approaching a pitch -Pre production process -Setting the style with a team\/creative collaborative process -Where to find references -Imaginary Forces -Narrative work and title sequences -The Pacific -Dusk -Pitching something you\u2019ve never attempted be -Perspective and being mindful of the bigger picture -Presenting a handful of directions -Slack -Pulling and utilizing a reference bank -Gretel -Brand immersion and concept research -Overcoming burnout -Work\/Life Balance -Mindsets -The Future : storytelling - Dream Client: Nike - Favorite Animated Film: Doesn\u2019t have one. But her daughter will only watch Frozen. - What does your family think you do: I think they think I color. ","author_name":"Animalators","author_url":"http:\/\/animalators.com\/","html":"