{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"025 Justin Goff","description":"Justin Goff is a 33 year old online entrepreneur, expert copywriter, and partner in an online supplement company that did 23 million in revenue in 2016.&amp;nbsp; He passed on getting a job right out of college and decided to go all in with his online business. &amp;nbsp; It worked for awhile, until a perfect storm of personal and business problems finally came to a head.&amp;nbsp; Justin ended up rebranded his business and quickly began to make substantial profits through Facebook advertising.&amp;nbsp; It gave him the confidence in his ideas he needed to achieve the success he\u2019s had to date. &amp;nbsp;  Listen to Justin challenge many of the sacred assumptions about online marketing and direct mail sales.&amp;nbsp; Is there a threshold for how much advertising you can dish to a subscriber before they bail?&amp;nbsp; Or what about when customers are most likely to spend money on your products?&amp;nbsp; Does it happen gradually or are there bursts of purchasing that you can better understand?&amp;nbsp; Find out the answer to these questions and more on this episode of Challenge Assumptions. ","author_name":"challengeassumptions's podcast","author_url":"http:\/\/challengeassumptions.libsyn.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/5280867\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/5280867"}