{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#4 Sarah Penna: The birth of a business, the economy of online content and how it has changed","description":"Sarah Penna is one of our most successful and insightful friends, and her newfound motherhood has provided even more insight. She tells us about the challenges of being acquired by Dreamworks and becoming a mother at the same damn time, and drops some priceless knowledge on the reality of online content and marketing. Sarah KILLS it. Don\u2019t sleep on this episode. &amp;nbsp; 3:25 Jacob and Sarah\u2019s relationship&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;Philip DeFranco 5:13 Big Frame launched&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;http:\/\/www.bigfra.me\/ 9:24 Pioneering a business in YouTubers &amp;nbsp; &amp;nbsp; &amp;nbsp;\u201cLet me take on the nitty gritty\u2026 you focus on creative\u201d 10:19 Partnering with Steve Raymond&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;Digitour -&amp;nbsp;http:\/\/www.thedigitour.com\/ 12:55 1st YouTuber lost to shooting&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;A loss of innocence &amp;nbsp; &amp;nbsp; &amp;nbsp;http:\/\/mashable.com\/2016\/06\/11\/christina-grimmie-shot-dead-florida\/#EqfmbJquzaqG 16:30 \u201cHey Guys\u201d&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;Supercuts &amp;nbsp; &amp;nbsp; &amp;nbsp;https:\/\/youtu.be\/wtd5J0QPFCo 20:22 Early days of Current &amp;nbsp; &amp;nbsp; &amp;nbsp;https:\/\/en.wikipedia.org\/wiki\/Current_TV&amp;nbsp; 21:24 Managing Snooki and Jwoww\u2019s YouTube accounts&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;Yung Mommy &amp;nbsp; &amp;nbsp; &amp;nbsp;https:\/\/youtu.be\/zp5pW-27tJU 24:09 Big Frame\/Working with Steve Rayond&amp;nbsp; 33:51 The challenges of working with talent&amp;nbsp; 36:54 Income and opportunities for YouTubers- then and now&amp;nbsp; 38:21 What is YouTube Red? &amp;nbsp; &amp;nbsp; &amp;nbsp;https:\/\/www.youtube.com\/red&amp;nbsp; 43:34 \u201cIve reached the top and had to stop, and that\u2019s what\u2019s bothering me\u201d&amp;nbsp; 52:34 How Vine changed the world of film making&amp;nbsp; 59:27 Selling a company before 30\/Becoming a mom&amp;nbsp; 1:09:04 Shay Carl and Tim Ferriss podcast &amp;nbsp; &amp;nbsp; &amp;nbsp;http:\/\/fourhourworkweek.com\/2016\/06\/27\/shay-carl\/ 1:23:34 What it means to sell a company &amp;nbsp; &amp;nbsp; &amp;nbsp;Extreme Ownership &amp;nbsp; &amp;nbsp; &amp;nbsp;https:\/\/www.amazon.com\/Extreme-Ownership-U-S-Navy-SEALs-ebook\/dp\/B00VE4Y0Z2 1:38:313 Awestruck- \u201cWe like being domestic but we\u2019re not afraid to order takeout\u201d &amp;nbsp; &amp;nbsp; &amp;nbsp;https:\/\/www.youtube.com\/channel\/UCalcFcqOC_UdfxQAPHhwOqg 1:53:34 Why to use an influencer in brand marketing?\/Evolution of brand marketing 2:00:59 Sarah\u2019s future in new media &amp;nbsp; IG and Twitter- @sarah_penna Snapchat- mrspenna ","author_name":"A.R.T. Artists Real Talk","author_url":"http:\/\/artistsrealtalk.libsyn.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/4824531\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/13315838"}