{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"081 - Business Innovation &amp; Entrepreneurship featuring Egil Moller Nielsen pt 2","description":"In This Episode:  How Penguin Pick-Up was created to solve the logistical problems around online ordering. How Egil created Penguin Fresh and disrupted the traditional grocery experience. Why it\u2019s important to understand what\u2019s going on in the marketplace. The most important questions you need to ask before moving forward on an idea. How optimizing for convenience improved Penguin Pick-Up\u2019s stickiness.  Quote: \u201cIf you have a good idea but it doesn\u2019t solve anyone\u2019s problem, it\u2019s not a good idea.\u201d - Egil Moller Nielsen ","author_name":"IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email","author_url":"http:\/\/imanetwork.org\/webinar","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/4375273\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/4375273"}