{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How MyProtein Uses P&amp;L Thinking to Make Smarter Marketing Decisions With Hemadri Negi","description":"Hemadri Negi is VP of Growth Marketing at Myprotein, the global sports nutrition brand owned by THG. In this episode, Hemadri shares how Myprotein uses P&amp;amp;L thinking to guide its marketing decisions, so every campaign, channel, and budget call is tied back to profitability rather than top-line metrics alone. ","author_name":"Minds of Ecommerce","author_url":"http:\/\/www.mindsofecommerce.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/43484949\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/9a804f\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/43484949"}