{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"A Very Energized Cross-Over Product","description":" In this era of cross-beverage convergence, anything is possible, even a beer-flavored energy drink. Nutrabolt SVP of marketing Emily Hoyle joined the Brewbound Podcast to discuss, All Hopped Up, the limited-edition offering from energy brand C4.  &amp;nbsp;  Hoyle, a Pabst Brewing alumna, explained C4\u2019s strategy behind the citrusy, beer-flavored, non-alc beverage, which the company designed to be &quot;really accessible to a lot of different people.\u201d  &amp;nbsp;  Before the interview, the Brewbound team discusses Stone Brewing founders Greg Koch and Steve Wagner\u2019s plans for their former brewery\u2019s former flagship location in Escondido, California; hard sports drinks\u2019 potential 2027 ceiling, according to Circana; and final takeaways from the National Beer Wholesalers Association\u2019s Annual Convention. ","author_name":"Brewbound Podcast","author_url":"http:\/\/brewbound.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/43394739\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/207932109"}