{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"326. The innovator identity: why you need the reputation before you get the opportunity","description":"Today, in the age of AI, execution is easy. Anyone can write code, produce a report, or generate a LinkedIn post. What AI cannot do is imagine what does not yet exist, spot opportunities others have missed, or combine ideas in a new way. That is the innovator identity. And it is now the most valuable thing a knowledge worker can be known for. In this episode:  Why you cannot wait until you have done something innovative before claiming the innovator identity \u2014 and why that thinking will cost you Why being seen as an innovator is a pricing strategy, i.e. it means you get paid more Why the innovator identity is the only professional positioning that is genuinely defensible in the long term  This episode is for you if:  You are a founder, executive or ambitious professional who wants to be known for your thinking, not just your output You want to attract better opportunities, higher fees and more interesting work You are ready to claim the innovator identity deliberately \u2014 not wait for someone else to give it to you  Free personal brand strategy session: Book a free one-on-one session to figure out exactly how to position yourself as an innovator in your specific field. [Book your session here]. ONLY 4 SPOTS LEFT. Timestamps:  00:00 \u2013 Why innovators earn more than executors 01:35 \u2013 Why this episode ties the personal brand series together 02:24 \u2013 4 free personal brand strategy sessions left 05:11 \u2013 Myth: you need to earn the innovator title first 09:36 \u2013 Why innovators get paid more in the age of AI 11:51 \u2013 Why AI-generated content damages your reputation 13:30 \u2013 How to lead conversations like an innovator 15:59 \u2013 How to capture value without sounding whiny 16:34 \u2013 Recap: building your innovator reputation  Follow and Review: We\u2019d love for you to follow us if you haven\u2019t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We\u2019d love it even more if you could drop an honest review on&amp;nbsp;Apple Podcasts. Simply select \u201cRatings and Reviews\u201d and \u201cWrite a Review\u201d then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.  Listen to our podcast on:   Apple Spotify YouTube  Audible  Pandora  Connect with me on LinkedIn:&amp;nbsp;https:\/\/www.linkedin.com\/in\/sophia-matveeva-556365a\/?isSelfProfile=true Transcript:  https:\/\/www.techfornontechies.co\/blog\/326-the-innovator-identity-why-you-need-the-reputation-before-you-get-the-opportunity&amp;nbsp; ","author_name":"Tech for Non-Techies \u2014 Product Thinking &amp; Innovation for Business Leaders","author_url":"https:\/\/www.techfornontechies.co\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/43369019\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/207857124"}