{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"You\u2019re Not Losing Jobs Because of Your Price","description":"Why do contractors lose jobs on price? And when a customer says your estimate is \u201ctoo expensive,\u201d is price really the problem?   In this episode, Dominic Rubino sits down with entrepreneur, contractor, and business coach Adam Sylvester to break down one of the biggest challenges facing contractors and home-service business owners: losing deals because of price.   The surprising reality? You shouldn\u2019t expect to win every job.   Dominic and Adam discuss why your close rate matters, how to think about gross profit on every project, and why discounting a job can quickly erase the profit you were hoping to make.   They also explore the bigger sales question: what happens before you present the price?   If prospects consistently tell you that you\u2019re too expensive, the answer isn\u2019t automatically to lower your prices. Your marketing, qualification process, sales conversation, customer expectations, and understanding of the homeowner\u2019s real motivation can all influence whether a prospect sees the value behind your number.   In this episode, you\u2019ll learn:   \u2022 Why a 100% close rate may be a warning sign  \u2022 How to think about gross profit on every job  \u2022 Why seemingly small discounts can have a major impact on net profit  \u2022 Why hearing \u201cno\u201d is part of running a profitable contracting business  \u2022 How your sales conversation affects price objections  \u2022 Why contractors need to understand the customer\u2019s deeper motivation  \u2022 When walking away from a job may be the better business decision   If you run a construction, contracting, or home-service business and constantly hear \u201cyour price is too high,\u201d this conversation will help you look beyond the number and identify what may actually be costing you the sale.   Subscribe for more practical conversations about building a profitable, scalable contracting business.   More about Adam Silvester: Instagram: https:\/\/www.instagram.com\/adamsylvester\/ Website: https:\/\/www.adamsylvester.com\/ Youtube: https:\/\/www.youtube.com\/@Jobber   Also check out: Cabinet Maker Profit System: https:\/\/www.cabinetmakerprofitsystem.com Profit Toolbelt: https:\/\/www.profittoolbelt.com\/ Contractor Wealth System: https:\/\/www.contractorwealthsystem.com\/   DON'T FORGET TO SUBSCRIBE:  @Cabinetmakerprofitsystemcom   @profittoolbelt4527    #CabinetMakerProfitSystem #ProfitToolBelt #DominicRubino #CabinetMaker #CabinetShop #ArchitecturalMillwork #Millwork #Woodwork #WoodworkingBusiness #BusinessOwner #Entrepreneur #Leadership #TeamLeadership #BusinessSystems #BusinessFinance #Profitability #CashFlow #JobCosting #Efficiency #ShopManagement #ManufacturingLeadership #ContinuousImprovement #LeanManufacturing #ContractorBusiness #ConstructionBusiness #Estimating #AWI #AWMAC #NKBA #CMA #Adam Silvester ","author_name":"Cabinet Maker Profit System Podcast I Business Owners I Cabinet Makers I Architectural Millwork I Furniture Makers I Business ideas I Tips I Business Coach Dominic Rubino","author_url":"http:\/\/cabinetmakerprofitsystem.libsyn.com\/website","html":"