{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 469: How Enrichment Can Elevate Your Pet Business - A Chat with Dean of Enrich U Tim Jackson...","description":"Is your dog daycare still relying on all-day group play as the main reason clients bring their dogs to you? Are you giving enrichment away for free because you don\u2019t know how to package, position or sell it? And as costs continue to rise, could enrichment be one of the keys to building a better experience for the dogs AND a more profitable business? In this episode, I\u2019m joined by Enrich U Dean Tim Jackson for a special preview of the 2026 Pet Care Enrichment Summit, which takes place from October 12th\u201316th. This is the third year we\u2019ve run the summit, and we\u2019ve assembled our biggest line-up yet, bringing together dog daycare owners, trainers, enrichment specialists, scent work experts, zookeepers and animal welfare professionals for an entire week dedicated to doing pet care differently. Because here\u2019s the big thing\u2026 Enrichment isn\u2019t the future anymore. It\u2019s the present. The old pile-\u2019em-high, cram-in-more-dogs, low-priced, all-day-play daycare model is becoming increasingly difficult to operate profitably. Costs are rising. Payroll is getting BIGGER. Clients expect more, but simply squeezing another ten dogs into the building ISN'T a sustainable growth strategy. Modern pet care businesses need to create better, more personalised experiences for the animals in their care \u2014 AND learn how to communicate, package and sell those experiences to pet parents. In this episode, you\u2019ll discover: Why Enrichment Is No Longer Optional \u2013 Why the changing economics of dog daycare mean facilities need to rethink the traditional all-day-play model. What Pet Businesses Can Learn From Zoos \u2013 How zookeepers approach enrichment, welfare and animal environments \u2014 and the lessons you can bring back into your own facility. Why Your Team Needs to Understand the \u201cWhy\u201d \u2013 How deeper enrichment knowledge helps your staff confidently educate clients and sell your services. How to Turn Enrichment Into Revenue \u2013 Why giving enrichment away for free makes the transition harder, and how to start creating experiences clients actually want to buy. Why One Activity Doesn\u2019t Fit Every Dog \u2013 How breed, age, personality and individual needs should influence the enrichment experiences you provide. We also reveal some of what\u2019s coming at this year\u2019s Pet Care Enrichment Summit, including dog daycare and trainer round tables, breed-specific enrichment, zoo enrichment, behavioural workflows, scent work and much more. If you want to immerse yourself in modern enrichment, steal ideas from some incredibly smart people and - importantly - learn how to actually make money from implementing them, grab your early bird MEGA discounted ticket now at: enrichmentsummit.com The 2026 Pet Care Enrichment Summit runs October 12th\u201316th, and I highly recommend grabbing the VIP ticket so you get lifetime access to all the recordings. A huge thank you to this week\u2019s podcast sponsor, TailPro, the all-in-one management platform helping pet businesses save time, streamline operations and deliver an exceptional customer experience. Find out more at tailpro.uk. ","author_name":"The Poodle to Pitbull Pet Business Podcast","author_url":"http:\/\/poodletopitbullpetbusinesspodcast.libsyn.com\/website","html":"