{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"From Nurse to Entrepreneur: How To Build A Business To Put People Before the System With Ashley Yardley","description":"What happens when you\u2019re a nurse who deeply cares about helping people, but you realize the healthcare system doesn\u2019t always give you the freedom\u2014or the options\u2014to provide the kind of care you believe people deserve? In this episode of&amp;nbsp;The Story Engine Podcast, I sit down with Ashley Yardley, founder of Advanced Mobile IV, to unpack the personal experiences that pushed her to build a completely different model of healthcare. We talk about how her background in home health and hospice led her to see the power of bringing care directly into people\u2019s homes and communities, and how that eventually became a mobile IV franchise built around nurses, technology, flexibility, and personalized care. But Ashley\u2019s story goes much deeper than building a healthcare business. She shares the devastating experience of watching her father-in-law improve dramatically during cancer treatment, only to see his treatment options change after an insurance decision\u2014and the profound realization that followed. That experience helped Ashley understand that she wanted to create more options for patients while also giving nurses a way to build businesses, control their schedules, and have a greater impact on their communities. We also explore the software and systems behind her franchise, the vision of empowering nurses to become entrepreneurs, and the moment I reflected Ashley\u2019s own story back to her in a way she had never heard before. This conversation is ultimately about turning painful experiences into purpose\u2014and building something that gives people more freedom, more options, and more control over their own lives. Highlights (01:29) \u2013 Why Ashley believes healthcare works better when care happens in someone\u2019s natural environment\u2014and how that insight became \u201cnurses on wheels.\u201d (03:37) \u2013 The surprising reason so many people seek IV therapy, from dehydration and travel to athletes and unexpected moments when they need support quickly. (05:26) \u2013 What makes someone an ideal Advanced Mobile IV franchisee\u2014and why Ashley looks for people who want to invest in their health, future, and community. (06:26) \u2013 Why being a great nurse doesn\u2019t automatically make someone a great business owner, and the business mindset Ashley believes franchisees need. (08:20) \u2013 How Ashley built proprietary software and an EMR to help her franchisees respond quickly, manage nurses, track inventory, and scale. (09:20) \u2013 The business model behind mobile IV: rapid service, recurring subscriptions, community relationships, and the potential for additional revenue streams. (10:59) \u2013 The transformation Ashley is most proud of: giving nurses more freedom while helping them build careers that allow them to spend more time with their families. (12:42) \u2013 The moment Ashley realized the traditional hospital environment was no longer the right fit\u2014and why she wanted to fill the gaps she had seen firsthand. (13:43) \u2013 The painful experience that changed Ashley\u2019s perspective on healthcare, insurance, and the role that financial decisions can play in patient care. (15:42) \u2013 What happened when Ashley\u2019s father-in-law\u2019s cancer treatment was working, but an insurance decision made the treatment financially inaccessible. (17:51) \u2013 Ashley\u2019s philosophy on going back to the basics of health and giving the body the foundation it needs to fight and recover. (19:12) \u2013 The powerful story of Ashley\u2019s son after brain surgery\u2014and the moment he asked to receive an IV because he knew he needed one. (19:36) \u2013 Ashley\u2019s vision for the future: empowering nurses to build their own clientele, choose their schedules, and get paid what they deserve. (20:47) \u2013 How painful experiences can become lessons, and why Ashley believes something that feels like the worst moment may ultimately be protecting or teaching you. (26:44) \u2013 I retell Ashley\u2019s story back to her\u2014and she hears the deeper meaning of her journey in a way she never had before. (27:39) \u2013 Why hearing your own story from someone else can be more empowering than telling it yourself\u2014and how a new perspective can help us move faster. (28:25) \u2013 Ashley\u2019s closing message: trust yourself, seek second and third opinions, and remember that you may have more options than you realize. (29:30) \u2013 Where to learn more about Ashley, Advanced Mobile IV, and opportunities for nurses to get involved. 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