{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Purely Elizabeth Get Acquired, Women\u2019s Sports Surge, Gen Z Stays In","description":"August 18, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories:  Ferrero Group acquires Purely Elizabeth, the wellness food brand that more than doubled sales in two years, following its $3.1B WK Kellogg deal Women's sports viewership hits 28.6B minutes in H1 2026, up 18%, as ad spend rises 120% and sponsor valuations surge across the WNBA, NWSL, and LPGA Harris Poll finds 74% of Gen Z spend weekends at home, with 65% feeling more connected in wellness settings than traditional nightlife  More from Fitt: Fitt Insider breaks down the convergence of fitness, wellness, and healthcare \u2014 and what it means for business, culture, and capital. Subscribe to our newsletter \u2192 insider.fitt.co\/subscribe Work with our recruiting firm \u2192 https:\/\/talent.fitt.co\/ Follow us on Instagram \u2192 https:\/\/www.instagram.com\/fittinsider\/ Follow us on LinkedIn \u2192 linkedin.com\/company\/fittinsider Reach out \u2192 insider@fitt.co ","author_name":"Fitt Insider","author_url":"https:\/\/insider.fitt.co","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/42468300\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/42468300"}