{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#07: Conditional Love - Millennials and Loyalty","description":"The &amp;ldquo;M&amp;rdquo; word&amp;mdash;there are roughly 86 million of them in the US with an estimated $200 billion in annual buying power. It&amp;rsquo;s no wonder that marketers are consistently trying to understand them. In this episode of THE POINT OF ATTACHMENT, we explore the brand loyalty of Millennials by visiting a fun pocket of the branding universe: the world of whiskey.","author_name":"The Point of Attachment","author_url":"http:\/\/pointofattachment.libsyn.com\/webpage","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/4244412\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/11306734"}