{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 465: The Real Cost of Staying Cheap (And Why Raising Prices is the Fast-Track Ticket to a Better Pet Business)","description":"Are you busy, fully booked\u2026 and still wondering where all the money goes? Do you know your staff deserve better wages, your facility needs investment, and you should be taking more out of the business yourself? And what if the biggest thing holding all of that back is simply that your prices are too low? In this episode, I\u2019m talking about the real cost of staying cheap and why fixing your pricing is about far more than adding a few dollars or pounds onto your daily rate. After delivering a live training on how to build a highly profitable dog daycare that attracts affluent clients and commands premium prices, I decided to create something I\u2019ve never done before: Top Dollar Dog Daycare \u2013 The Pet Resort Profit Boosting Bootcamp. I explain why the old high-volume, warehouse-style model is becoming harder to sustain, how underpricing eventually impacts everything from staff wages and facility improvements to your own stress levels, and why burnout can ultimately turn into something even worse \u2014 resentment towards the business you once dreamed of owning. I also walk you through the six areas we\u2019ll be tackling inside the bootcamp, from Pricing Power and hidden revenue to premium experiences, authority, automation, and building long-term business assets. In this episode, you\u2019ll discover: The Real Cost of Staying Cheap \u2013 Why low prices affect your staff, your facility, your freedom, and eventually how you feel about the business itself. How to Activate Your Pricing Power \u2013 The five levels of Pricing Power and how to start moving your business towards thriving and dominating. Where the Hidden Money Is \u2013 How to uncover overlooked revenue opportunities inside the clients and services you already have. How to Become Worth More \u2013 Why premium experiences, better onboarding, and expert positioning make higher prices easier to command. The Bigger Pricing Picture \u2013 How authority assets, automation, memberships, and signature systems create a business that gets more profitable and valuable over time. If you want to join Top Dollar Dog Daycare \u2013 The Pet Resort Profit Boosting Bootcamp, head to: petbusinessmarketing.com\/profitbootcamp The bootcamp starts Tuesday and runs across six live sessions over two weeks. A huge thank you to this week\u2019s podcast sponsor, TailPro, the all-in-one management platform helping pet business owners save time, streamline operations, and deliver a better customer experience. Find out more at tailpro.uk ","author_name":"The Poodle to Pitbull Pet Business Podcast","author_url":"http:\/\/poodletopitbullpetbusinesspodcast.libsyn.com\/website","html":"