{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"636: 3 Reasons a Niche Podcast Beats a Broad One. (Monetization, Guesting &amp; Authority)","description":"Most podcasters think a bigger audience is always better, but what if the &quot;smaller&quot;, more niche show is actually the easier one to grow a business around? In this episode, I break down the Podcast Monetization Difficulty Scale and reveal three surprising advantages that come with niching down your podcast topic. Links mentioned in this episode: Join my FREE community on Skool: https:\/\/www.skool.com\/podcastingbusinessschool\/about ********************* &amp;nbsp; ","author_name":"Podcasting Business School: Podcasting Tips for Content Entrepreneurs","author_url":"http:\/\/www.PodcastingBusiness.school","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/42390730\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/42390730"}