{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Are You Overpaying for IT? The Hidden Technology Costs Draining Practice Profit","description":"What if one of the biggest opportunities to improve your practice\u2019s profitability isn\u2019t seeing more patients\u2014but simply questioning the technology bills you\u2019ve accepted as \u201cjust the cost of doing business\u201d? In this episode of The Optometry Success Podcast, Adam and Chad dive into one of the most overlooked expense categories on an optometric practice\u2019s P&L: IT and technology. From managed IT retainers to software subscriptions, networking fees, equipment warranties, and EMR integrations, they explore why so many practice owners assume these costs are fixed\u2014and why that assumption may be costing them thousands of dollars every year. Drawing from Chad\u2019s hands-on experience building and managing technology infrastructure in a growing multi-location practice, the conversation focuses less on specific vendors and more on developing the mindset to thoughtfully evaluate every recurring expense. The goal isn\u2019t to cut costs at all costs\u2014it\u2019s to ensure every dollar spent is delivering meaningful value to both the patient experience and the long-term health of the practice. In this episode, you\u2019ll learn: Why IT expenses deserve the same scrutiny as any other line item on your P&L. The trade-offs between managed IT services, subscriptions, and self-insuring certain technology costs. How convenience and automation can quietly inflate overhead. Why \u201ceveryone else does it\u201d is rarely a good business strategy. Practical ways to begin evaluating whether your current technology spending aligns with your practice\u2019s goals.   Next Best Step (NBS): Ask your office manager or practice administrator to compile a complete list of every recurring technology-related expense\u2014including IT retainers, software subscriptions, equipment support agreements, and integration fees. Don\u2019t make changes immediately. Simply review each item and ask one question: \u201cIs this providing enough value to justify its ongoing cost?\u201d Sometimes the greatest savings come not from eliminating technology, but from challenging long-held assumptions.   Have a question for us to address in a future episode? Submit it here!   Resources: Learn more about Partners in Profit Download the Practice Owner's Financial Toolkit 20\/20 Money Ultimate Financial Success Masterclass OD Mastermind Interest Form Check out Adam's new book: How to Buy an Optometry Practice   Subscribe on Apple Podcasts: https:\/\/shorturl.at\/Fq1Ro  Subscribe on Spotify: https:\/\/shorturl.at\/jCtsk    ","author_name":"The Optometry Success Podcast","author_url":"https:\/\/sites.libsyn.com\/604445","html":"