{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How to Build an Online Fitness Coaching Brand That Sells Itself","description":"In this episode, Chad breaks down what it actually takes to build a brand that sells itself and a coaching business that lasts. The biggest shift is moving your focus away from leads, conversions, and revenue and toward the culture you're creating, the standards you embody, and the life you're actively building. Because people aren't just buying your training or nutrition protocols. They're buying into your identity, your philosophy, your community, and what your life makes them believe is possible for theirs. Follow Us:  Chad:&amp;nbsp;https:\/\/instagram.com\/chadmorganfit Beyond Built:&amp;nbsp;https:\/\/instagram.com\/beyondbuilttraining Apply for Coaching:&amp;nbsp;https:\/\/beyondbuilttraining.com ","author_name":"The Beyond Built Podcast","author_url":"http:\/\/beyondbuilttraining.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/42360255\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/42360255"}