{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":300,"width":600,"title":"#6 - John Ruhlin","description":"Brian marks the two-year anniversary of the passing of his close friend, John Ruhlin. They dive deep into the philosophy of &quot;Giftology&quot;, the art of using strategic, thoughtful gifting to build powerful, long-term business and personal relationships. John shares his story from baling hay on a farmhouse in Ohio to becoming the number-one sales representative in Cutco history. &amp;nbsp; Timestamps: 2:30 \u2013 From Ohio Farm to Cutco: John\u2019s blue-collar roots and learning grit. 3:16 \u2013 The Lightning Bulb Moment: Pitching his girlfriend's father and uncovering the secret to referrals. 6:55 \u2013 ROI vs. ROR (Return on Relationship): Why business is a relationship game, not a transaction game. 11:07 \u2013 The Brooks Brothers Story: Spending personal income to create an unforgettable experience for a mentor. 14:30 \u2013 The Golden Rules of Gifting: Why you should never put your logo on a gift or send gifts during the holidays. 24:45 \u2013 The Giftology System: Overcoming execution challenges and accessing the full blueprint. ","author_name":"Brian Roberts Podcast","author_url":"https:\/\/www.brianrobertsinspired.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/42332925\/height\/300\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"300\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/42332925"}