{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Psychological Triggers and Ethical Frameworks in Digital Marketing Episode-104","description":"Discover how psychology and ethics are shaping the future of digital marketing. In this episode, we explore powerful behavioral economics principles such as scarcity, social proof, and other psychological triggers that influence consumer decision-making in digital advertising and search engine marketing. We also examine the growing importance of zero-party data, where customers voluntarily share information in exchange for personalized experiences while maintaining privacy and trust. Learn how AI-powered marketing, ethical advertising, transparency, and responsible data practices help businesses create effective campaigns without compromising consumer confidence. Ideal for marketers, entrepreneurs, business owners, researchers, and students interested in modern, ethical marketing strategies.  Thank you for listening to Scale Your Brand Podcast.","author_name":"Scale Your Brand","author_url":"https:\/\/www.spreaker.com\/podcast\/scale-your-brand--6898009","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/41989250\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/203861705"}