{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"430. What a 3-person partnership actually looks like","description":"What happens when a former social worker, a military veteran and their soul sister decide to go all-in on balloons? You get one of the most creative business models I've seen in a while. In this episode I'm sitting down with Heather and Brian from Soul Sisters Creations in Marysville, Ohio; just outside of Columbus. These two (plus their third partner Megan) went from doing nine events a week out of their house, to Balloonathon, to opening a storefront just two months after competing on a TV show called The Blox.  We get into how they divide roles in a three-person partnership, why they hired Brian before Heather even paid herself, how their DIY balloon kits work and a Community Creations Corner concept that honestly blew my mind. If you've ever wondered whether a partnership could actually work in this industry\u2026 this one's for you.   In the UGlu Hotline, hear what one listener does when a marquee bulb breaks.   Unlock three free bonus episodes!    RESOURCES MENTIONED: Sales Sets @betallic Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST) buildwiththeguild.com UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)  DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline! 2026 Bright Balloon Planner  @soulsisterscreationsllc  - - - - On the Bright Side Apple | Patreon Join the Bright Balloon email list  The Bright Balloon on YouTube  ","author_name":"The Bright Balloon","author_url":"http:\/\/www.thebrightballoon.com","html":"