{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 283: Building a Local Brand, Marriage, and Mission with Molly Pittman &amp; Casey Maupin","description":"What happens when two childhood friends reconnect, build a life together, and end up creating businesses rooted in community, purpose, food, and rescue dogs? In this heartfelt episode, Molly sits down with her husband, Casey, to talk about their reconnection story, building Morley\u2019s Backyard in Danville, Kentucky, navigating entrepreneurship as a couple, honoring Molly\u2019s dad, and growing Fields of Freedom Dog Rescue. \u201cWe\u2019re not working for tomorrow. We\u2019re working for what three years down the road looks like.\u201d \u2013 Casey Moppin&amp;nbsp; You Will Learn \u2022 How Molly and Casey reconnected after growing up together in Kentucky. \u2022 Why community can become one of the strongest business advantages. \u2022 What made Morley\u2019s Backyard a standout local opportunity. \u2022 How Casey approaches farm-to-table, Kentucky Proud food, and local partnerships. \u2022 Why boundaries matter when both partners are entrepreneurs. \u2022 How hands-on work, service, and rescue dogs bring deeper fulfillment. \u2022 The role Smart Marketer, Morley\u2019s, and Fields of Freedom play in one shared ecosystem. Links &amp;amp; Resources \u2022 Smart Marketer&amp;nbsp; \u2022 Molly Pittman \u2022 Fields of Freedom Dog Rescue&amp;nbsp; \u2022 Morley\u2019s Backyard \u2022 Smart Marketer Live 2026 Timestamps 00:00 \u2013 Meet Casey Moppin: Molly\u2019s husband and today\u2019s special guest 01:39 \u2013 Casey\u2019s perspective on reconnecting with Molly 03:32 \u2013 Molly\u2019s move back to Kentucky and how everything changed 06:56 \u2013 Opposites attract: how Molly and Casey balance each other 08:33 \u2013 Remembering Molly\u2019s dad and honoring him at Morley\u2019s 11:30 \u2013 Why Danville, Kentucky feels like home again 14:02 \u2013 The businesses, rescue, and life Molly and Casey manage together 16:47 \u2013 How Morley\u2019s Backyard started as a tire center and food truck idea 20:40 \u2013 The business \u201cgreen flags\u201d Molly saw in Morley\u2019s 23:57 \u2013 From food truck to full kitchen and business partnership 26:04 \u2013 Expanding Morley\u2019s hours, brunch, and food truck partnerships 29:24 \u2013 Why Kentucky Proud and local sourcing matter 31:38 \u2013 Building a business through real community relationships 33:28 \u2013 Advice for entrepreneurial couples 37:23 \u2013 Thinking long-term while still living in the grind 39:45 \u2013 Why hands-on work creates fulfillment 41:49 \u2013 Creating boundaries with phones, apps, and work stress 43:24 \u2013 Starting Fields of Freedom Dog Rescue together 47:01 \u2013 How Smart Marketer, Morley\u2019s, and the rescue support each other 48:01 \u2013 Life with six dogs 49:12 \u2013 Smart Marketer Live and bringing online community into real life 51:22 \u2013 Closing thoughts from Molly and Casey ","author_name":"The Smart Marketer Podcast","author_url":"https:\/\/smartmarketer.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/41888930\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/41888930"}