{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Cathy Mazak: $96K Launch After a 3-Year Plateau","description":"Cathy Mazak just had the biggest launch of her career \u2014 $96,000 in two weeks, with 75 students enrolled. But until then, she had been stuck. Same email list. Same launches. Same program. The same 20-to-25 enrollments every time. Whatever you sell, if you've ever felt that flatline-launch frustration where the math just won't math, this episode is for you. In this conversation, Cathy walks Claire through exactly what she changed \u2014 the offer restructure (she changed the length of her program), the pricing experiment), the lead gen play that worked, and the mindset shift she now says was the real unlock. Cathy has been a Get Paid Marketing client for years, and Claire had a front-row seat to this entire turnaround. This Week on the Get Paid Podcast:   How Cathy went from enrolling 25 students per launch to 75 in a single round \u2014 with the same audience and the same program   The 3-tier pricing strategy she rolled out \u2014 including the re-enrollment price that brought back her highest-paying alumni   Why Cathy ran THREE separate info sessions for one launch (one for each segment of her audience)   The free workshop that did the heavy lifting on lead gen \u2014 and exactly how she used ads to fill it   The mindset shift that snapped her out of &quot;woe is me&quot; thinking and into &quot;what do I actually have to do?&quot;   The exact sentence Cathy said to herself one morning that changed how she ran the entire launch   About Cathy Mazak: Cathy Mazak is the founder of Scholar's Voice, where she helps university professors publish their backlog of academic papers through her signature program, Navigate. Before going full-time in her business, Cathy was a tenured full professor at the University of Puerto Rico for 15 years. Today, she's built Scholar's Voice into a multi-million dollar business, hosts the top-ranked podcast Academic Writing Amplified (300+ episodes), and is a long-time Get Paid Marketing client. Want to work with Claire? \ud83c\udf99\ufe0f Join Claire LIVE \u2014 Free Ads Training Sell Out Your Group Program with One Simple Ad. No fluff, no scare tactics, no marketing-bro nonsense \u2014 just the one simple ad Claire uses with her private clients (and the video script she normally only shares inside her $15K mastermind, which you'll get if you show up live). Save your seat here. \ud83d\udcda Absolute FB Ads (AFA) \u2014 Open Now This isn't just a course. It's the whole thing: self-paced training + lifetime access + monthly Q&amp;amp;A calls with Claire + async feedback on your actual ads through our support system whenever you need it. Basically, it's a course with a coach attached \u2014 for life. If you've been ready to stop guessing and start running ads that actually convert, this is the move. Enroll here. \ud83d\ude80 Get Paid Marketing (GPM) \u2014 Waitlist Claire's 12-month hybrid coaching + consulting program where she helps coaches and course creators build a custom $50K funnel for their main offer. This is the program Cathy is in. Cohort-based, opens for enrollment a few times a year. Get on the waitlist. Mentioned in this podcast:   Scholar's Voice \u2014 scholarsvoice.org   Academic Writing Amplified podcast \u2014 scholarsvoice.org\/podcast   Stacey Boehman's Entrepreneur Coach Membership \u2014 staceyboehman.com\/ec-membership   Tara Mohr's The Coaching Way \u2014 taramohr.com\/courses\/the-coaching-way   Now it's time to GET PAID. Thanks for tuning into the Get Paid Podcast! If you enjoyed today\u2019s episode, head over to&amp;nbsp;Apple Podcasts&amp;nbsp;to subscribe, rate, and leave your honest review. Connect with me on&amp;nbsp;Facebook,&amp;nbsp;YouTube, andInstagram,&amp;nbsp;visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. &amp;nbsp; ","author_name":"The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss","author_url":"http:\/\/clairepells.libsyn.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/41805970\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/ec4b03\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/41805970"}