{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Your business is not supposed to survive on fumes and vibes.","description":"In this episode of The Liquid Lunch Project, Matthew R. Meehan and Luigi Rosabianca sit down with Ron Saharyan, co-founder and managing partner of Profit First Professionals, to talk about the money problem most business owners pretend is \u201cnormal.\u201d Ron breaks down why profit is not greed, why cash flow needs a real system, and why your customers, team, family, and mission all need your business to make money.  Not someday. Now. Oh, and by the way. Ron is giving away 10 FREE copies of his book. Keep scrolling to learn how you can get one.   \ud83c\udf78 What you'll hear in this episode: Why \u201csales minus expenses equals profit\u201d is not a system. How Profit First helps owners pay themselves first. Why cash flow clarity beats guessing from old reports. The reason too many businesses are check-to-check. How tiny mistakes quietly murder your margins. Why taxes can be a badge of honor. Annoying, but still. How profit helps you pay debt, hire, give, grow, and sleep. Why business owners need money with a job before it arrives. How to start with one bank account and 1% of revenue.   \ud83d\udca1 Notable Takeaway: \u201cProfit is never bad. It's people that are bad. Profit helps you achieve.\u201d   \ud83d\udc64 About our Guest: Ron Saharyan is the co-founder and managing partner of Profit First Professionals, a global company that trains accountants, bookkeepers, and financial coaches in the Profit First method. He helps business owners build stronger cash flow, better habits, and companies that do not fall apart every time a bill shows up.   Listen\u2026then take action!   Open one separate bank account this week and move 1% of your revenue into it. That is your first rep. Build the muscle. Want help bringing Profit First into your business? Visit profitfirstprofessionals.com to get matched with a certified Profit First Professional, or ask your accountant to check out the certification. Ron also offered 10 free copies of Profit First for Liquid Lunch Project listeners. CLICK HERE to snag one before they\u2019re gone!   \ud83d\udd17 Links + Stuff Website: www.profitfirstprofessionals.com Facebook: https:\/\/www.facebook.com\/ron.saharyan LinkedIn: https:\/\/linkedin.com\/in\/ronsaharian  My Money Bunnies: Fun Money Management for Kids (Available on Amazon) See the complete catalog of Profit First books here.     \ud83d\udd14 Enjoyed the episode? Subscribe so you don\u2019t miss future conversations on business growth, funding, strategy, and the stuff most people don\u2019t explain clearly. If this episode helped, a quick rating or review goes a long way. It helps the show reach more business owners who actually care about getting this right.     \ud83c\udfa7 Listen or watch The Liquid Lunch Project Available on all major podcast and video platforms: \u2022 Official site: https:\/\/theliquidlunchproject.com \u2022 Apple Podcasts: https:\/\/podcasts.apple.com\/us\/podcast\/the-liquid-lunch-project\/ \u2022 Spotify: https:\/\/open.spotify.com\/show\/12HPEDMmsbfsp8tHt5LiZJ \u2022 Audible: https:\/\/shorturl.at\/6j4vz\u2022 YouTube (full episodes + clips): https:\/\/www.youtube.com\/@Credit_Banc     \ud83d\udcec Want more than just the podcast? Every Friday, we publish The Weekly. A fast, smart rundown of what actually matters in finance, tech, small business, and the economy\u2026without the noise. Subscribe here: \ud83d\udc49 https:\/\/theweeklyfromshieldadvisory.substack.com\/     \ud83d\udcbc Need funding or working capital? If today\u2019s conversation raised questions about capital, cash flow, or financing options, you can schedule a conversation with our sponsor, Credit Banc. Credit Banc helps business owners make sense of their options and move forward with a clear plan, without pressure or guesswork. \ud83d\udc49 Book a free 15-minute call here: https:\/\/shorturl.at\/LwxsA   \ud83d\udcf2 Connect with the hosts Follow along for behind-the-scenes clips, commentary, and things that don\u2019t make it into the episode. \u2022 Matt Meehan: https:\/\/www.instagram.com\/matthew.r.meehan \u2022 Luigi Rosabianca: https:\/\/www.instagram.com\/luigi_rosabianca \u2022 The Liquid Lunch Project: https:\/\/www.instagram.com\/theliquidlunchproject\/     \ud83d\udcac One last thing Know a business owner who would appreciate this conversation? Send them the episode. That\u2019s how this show grows.   ","author_name":"The Liquid Lunch Project","author_url":"https:\/\/theliquidlunchproject.com","html":"