{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Raw Behind-the-Scenes: AI, Marketing, Growth | 261","description":"Want to GROW your newsletter? Join mine to learn how it\u2019s done: https:\/\/better.biz\/newsletter In this episode, Jerred pulls back the curtain and shares a raw behind-the-scenes update on his businesses, why podcast content is changing, how he\u2019s using AI across multiple companies, and the marketing principle that\u2019s driving growth right now. If you want an honest look at what\u2019s actually happening while scaling businesses in 2025, this episode is for you. Here\u2019s what you\u2019ll learn: 1\ufe0f\u20e3 Why the podcast is shifting away from repurposed YouTube content 2\ufe0f\u20e3 How Jerred is using AI to optimize multiple businesses in real-world ways 3\ufe0f\u20e3 Why business operators have a unique advantage in the AI era 4\ufe0f\u20e3 The \u201cFind the Atom\u201d marketing framework for attracting more customers 5\ufe0f\u20e3 How simplifying your marketing message can dramatically improve results 6\ufe0f\u20e3 Why getting hands-on with AI is more important than consuming endless content about it Takeaways:  AI is not replacing business fundamentals\u2014it\u2019s accelerating them. The best way to learn AI is by using it, not endlessly researching it. Most businesses overcomplicate their marketing message. Finding the smallest problem you solve is often the key to acquiring customers. Customers buy specific outcomes, not your entire transformation process. AI can dramatically improve website optimization, systems, and operations when applied strategically. Business owners should focus on practical implementation instead of chasing every new AI trend.  \ud83d\udca1 The \u201cFind the Atom\u201d Framework:  Identify the smallest problem your ideal customer wants solved. Build your marketing around that specific outcome. Save the broader transformation for your actual delivery process. Simple messaging often outperforms sophisticated messaging.  Connect with Jerred: \ud83c\udf10 Website: https:\/\/better.biz \ud83d\udcf8 Instagram: https:\/\/www.instagram.com\/jerred.moon\/  \u25b6\ufe0f YouTube: https:\/\/www.youtube.com\/@JerredMoon #AIforBusiness #BusinessSystems #MarketingStrategy #Entrepreneurship #ArtificialIntelligence #PersonalBrand #SEO #BusinessGrowth #TryHarder ","author_name":"better. with Jerred Moon","author_url":"https:\/\/betterhumanbusiness.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/41506985\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/41506985"}