{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 217: The Business Owner\u2019s Guide to Writing Your Book Introduction","description":"In this episode Jodi breaks down exactly what a strong nonfiction book introduction needs to accomplish, why so many business owners overcomplicate it, and the simple framework that makes writing your book introduction easier.    Time Stamps: 00:00 \u2013 Welcome and episode introduction 01:15 \u2013 Why book introductions feel so intimidating 03:05 \u2013 The real job of your introduction 04:12 \u2013 Making sure readers recognize themselves in your book 06:02 \u2013 \u201cTell them what you\u2019re going to tell them\u201d 08:05 \u2013 Building buy-in and reader investment 09:11 \u2013 Why readers need to trust you as the guide 11:35 \u2013 The role of the know-like-trust factor in business books 13:10 \u2013 Explaining what makes your book different 14:44 \u2013 How to end your introduction with momentum 16:10 \u2013 Structuring and formatting your introduction 18:05 \u2013 The overall purpose of a strong introduction 19:22 \u2013 Pro tip: write your introduction last 22:05 \u2013 Final encouragement and wrap-up    Keywords: book introduction, nonfiction book introduction, business book writing, writing a business book, book introduction tips, author platform, book marketing, book writing process, nonfiction writing, business author, thought leadership, writing a book introduction, book structure, book outline, business book strategy, know like trust factor, author credibility, book transformation, reader journey, business book coach, book publishing strategist, book writing for business owners, book  writing for leaders, leaders writing books, business owners writing books   Resources Mentioned: Coffee + Commas signup: https:\/\/bit.ly\/coffeeandcommassignup   LINK TO FULL EPISODE (RAW) TRANSCRIPT: https:\/\/docs.google.com\/document\/d\/1XPXP37Rp3XXoIm7y1xjhKVfTcLjlHeptdNnhQ6SBvms\/edit?usp=drive_link ","author_name":"Write Publish Market","author_url":"https:\/\/www.jodibrandoneditorial.com\/write-publish-market-podcast","html":"