{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Ep #413: Building a Client Acquisition Engine with Referrals","description":"Have you ever wondered why some referrals become clients quickly, while others go nowhere? &amp;nbsp; In this episode, I\u2019m joined by Jeremy Kanne, a fractional CMO who works with manufacturers, to discuss what it truly takes to build a referral strategy that lasts in the long term. &amp;nbsp; Jeremy shares how his engineering mindset helped him build clear referral processes, strengthen relationships, and generate more trust with potential clients before the first conversation even happens. &amp;nbsp; Resources and links mentioned in this episode can be found on the show notes page at http:\/\/www.staceybrownrandall.com\/413 ","author_name":"Roadmap to Referrals","author_url":"https:\/\/staceybrownrandall.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/41252650\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/239446\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/201834595"}