{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"MacVoices #26141: Joe Kissell Announces Take Control Live: Taming Big Tech","description":"Joe Kissell introduces Take Control Live: Taming Big Tech, a four-session interactive course designed to help users understand privacy, security, subscriptions, ads, platform lock-in, and practical alternatives to major tech services. Rather than urging an all-or-nothing break from companies like Google, Meta, Amazon, Microsoft, or Apple, Joe will focus on realistic steps, live demos, Q&amp;amp;A, forums, and usable options to help you make informed choices.&amp;nbsp;  MacVoices is supported by CleanMyMac from MacPaw. Get Tidy Today! Try 7 days free and use my code MACVOICES20 for 20% off at http:\/\/clnmy.com\/MACVOICES MacVoices is supported by NordLayer. Secure your network &amp;amp; stay compliant with one toggle-ready platform.&amp;nbsp;Get an exclusive offer: up to 22% off NordLayer yearly plans plus 10% on top with the coupon code: MACVOICES10 at NordLayer.com\/macvoices. &amp;nbsp;Try it risk-free\u201414-day money-back guarantee. Show Notes: Chapters: 0:00] Joe Kissell introduces Take Control Live: Taming Big Tech [1:47] How the original Take Control Live format began in 2012 [6:01] From a Facebook-focused idea to a broader big tech course [7:14] The influence of Cory Doctorow\u2019s Enshittification [8:27] Why certain big tech companies create user frustration [9:48] Live demos, Q&amp;amp;A, forums, and platform coverage [12:30] Different user attitudes toward Google and major services [14:55] Why total separation from big tech is unrealistic for most users [16:59] A humane, practical approach to reducing dependence [19:45] Replacing Amazon habits and finding alternatives [21:29] Ad blockers, Apple TV, YouTube, and imperfect solutions [25:40] Addressing ethics and political concerns without advocacy [28:01] Facts, options, and personal choice instead of persuasion [32:23] Moving beyond policy debates to personal action [36:14] Customer frustration with companies reducing service [37:20] Cancellation barriers and retention tactics [40:44] Scheduling the four live Saturday sessions [43:44] Homework, recordings, PDFs, and course materials [47:29] Teachable as the course platform and forum host [53:30] Pricing, discounts, payment plans, and course value [1:01:05] The real cost of free services and subscription choices [1:03:50] Course branding, technology setup, and production work [1:06:05] Final details, dates, pricing, and where to sign up Links: &amp;nbsp; Guests: &amp;nbsp; Joe Kissell&amp;nbsp;is the publisher of &amp;nbsp;Take Control ebooks, as well as the author of over 60 books on a wide variety of tech topics. Keep up with him if you can on his personal site,&amp;nbsp;JoeKissell.com, on Bluesky, and Mastodon. Support: &amp;nbsp; &amp;nbsp; &amp;nbsp;Become a MacVoices Patron on Patreon &amp;nbsp; &amp;nbsp; &amp;nbsp;http:\/\/patreon.com\/macvoices &amp;nbsp; &amp;nbsp; &amp;nbsp;Enjoy this episode? 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