{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Why \u201cGood Work\u201d Is Making You Invisible (And What Actually Gets You Hired)","description":"Every May, a new wave of talented creatives enters the market\u2014and here\u2019s the reality: their work is good. Really good. Which means \u201cdoing great work\u201d is no longer a differentiator\u2026 it\u2019s the baseline. In this episode of Beyond the Image, James Patrick breaks down what he\u2019s seeing firsthand from reviewing hundreds of student portfolios\u2014and why it should be a wake-up call for working professionals. If your strategy for growth is built on your portfolio alone, you\u2019re already falling behind. This episode dives into the real drivers of business growth in the creative industry, including the critical difference between reactive and proactive marketing. James unpacks why websites and social media aren\u2019t enough, how outbound efforts like cold outreach and strategic networking actually generate revenue, and why most creatives are unknowingly stalling their own momentum. If you want to stay competitive, build real relationships, and consistently land work, this is the shift you need to make. \ud83d\udd17 Learn more: https:\/\/jamespatrick.com \ud83d\udcf8 Instagram: https:\/\/instagram.com\/jpatrickphoto  \u270d\ufe0f Substack: https:\/\/jamespatrickphotography.substack.com  ","author_name":"Beyond the Image Podcast","author_url":"https:\/\/www.jamespatrick.com\/","html":"