{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Mushroom Coffee? Tried it Yet? Wild Ancient Remedies Are Turning Into Modern Rituals","description":"  My best gal pal tried to get me to try mushroom coffee over a year ago. I still haven\u2019t tried it.   Recently more friends started mentioning they were drinking it. I thought OK well maybe I should look into it.&amp;nbsp;   I\u2019m not the biggest mushroom fan, though I do like them sauteed in olive oil well done and I'm always interested in a good marsala dish!   But you\u2019ll never get me to eat a really wild mushroom that my other half (a former chef ) might pick up excitedly while foraging through the woods.   No matter how hard he tries to convince me that wild mushrooms are a delicacy, I refuse to 'go down' from an accidentally poisonous mushroom.&amp;nbsp;   Because I follow trends, I have become aware that the trend of \u2018functional mushrooms and things like mushroom coffee are\u2026 well mushrooming!&amp;nbsp;   So, I decided to do a little research.   On my Wellness Wednesday: Keeping the \u201cLive\u201d in Alive! segment, I sat down with John P. Gorst, founder of Ancient Extracts, to understand what\u2019s behind what is clearly becoming more than just a quirky health trend. &amp;nbsp;  This Isn\u2019t Fringe Anymore\u2014It\u2019s a Movement   Here\u2019s what got my attention:    Mushroom coffee interest has surged dramatically in the last 2\u20133 years   It\u2019s part of a multi-billion-dollar functional beverage category   Some brands are already doing hundreds of millions in sales   And it\u2019s quietly making its way into mainstream retail    There is a definite shift in how people think about energy, focus, and daily rituals.  &amp;nbsp;   From Coffee Crashes to Steady Energy   John\u2019s story was interesting.   He went from 3\u20134 lattes a day to trying mushroom coffee and noticing:    No more afternoon crashes   More consistent energy   No desperate reach for a \u201cpower nap\u201d  &amp;nbsp;  What\u2019s Actually In Mushroom Coffee?   Functional mushroom ingredients like:    Lion\u2019s Mane  for focus &amp;amp; mental clarity   Reishi  for calm &amp;amp; stress support   Chaga &amp;amp; Cordyceps  for energy &amp;amp; immunity   &amp;nbsp;  My guest John P. Gorst also mentioned something called 'Shilajit'.  What?   It\u2019s a hundreds of years old mineral-rich substance that that stinks that literally&amp;nbsp;oozes from Himalayan rocks high up in the mountains. John mixes this stuff every morning into his morning mushroom coffee.&amp;nbsp;   I couldn\u2019t help but ask; \u201cWho is the heck is climbing these mountains to go get this stuff?   And what's the appeal?&amp;nbsp;   John says \u2018Shilajit\u2019 \u2026    Is packed with trace minerals our bodies need&amp;nbsp;&amp;nbsp;   Supports cellular energy   Taps into the growing \u201creplace what modern life depleted\u201d mindset    Very Wild\u2026 but apparently very on trend.  &amp;nbsp;  Why This Trend Is Blowing Up Right Now   This is the bigger story.   We are in the middle of a \u201ccoffee that does more\u201d revolution.   People don\u2019t just want caffeine anymore.   They want:    Focus without jitters   Energy without crashes   Daily habits that double as wellness tools    And yes\u2026 even decaf that actually gives you energy.   It\u2019s a mindset shift.   &amp;nbsp;   Where This Is Going   Mushroom coffee is still a small slice of the overall coffee market, but it\u2019s pointing to something much bigger:   &amp;nbsp;The rise of functional everything &amp;nbsp;The merging of wellness and convenience &amp;nbsp;And consumers demanding more from everyday products  &amp;nbsp;  My Take?   I went into this conversation skeptical.   I came out thinking:   \u201cOkay\u2026 there\u2019s something here.\u201d   I love innovation. I love when people rethink everyday habits. And I REALLY love when something helps people feel better in a smarter way.   So yes\u2026 I said it on-air, and I\u2019ll say it here:   Ok fine fine fine\u2026 I\u2019ll try the mushroom coffee.   John offered to send me some Ancient Extracts Mushroom Coffee to try.&amp;nbsp;   I\u2019ll report back.  &amp;nbsp;   Here\u2019s a Thought to Consider   Maybe pay attention to the things that make you say: \u201cThat\u2019s weird.\u201d   Because more than not\u2026 those are the things quietly becoming what\u2019s next.   &amp;nbsp;   Enjoy the mushroom education in this podcast of my live conversation with John P. Gorst, founder of Ancient Extracts on Wellness Wednesday on The Debbie Nigro Show where my focus is all about \u201cKeeping the LIVE in Alive!\u201d ","author_name":"The Debbie Nigro Show","author_url":"http:\/\/www.debbienigro.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/41033560\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/ff5757\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/41033560"}