{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"No Experience. Now He's an AI Coach. | Rob Cressy on Human-First AI","description":"What does it actually take to become an AI coach \u2014 with zero AI background?  Rob Cressy walked away from corporate America 16 years ago to chase a sports broadcasting dream. Three career pivots later, a pandemic wiped out his entire industry overnight. Then in December 2022, a single text message introduced him to ChatGPT \u2014 and everything changed. In this episode, Rob breaks down his Human AI Sandwich framework, a simple approach to using AI for business without losing your voice, your judgment, or your edge.  If you're an entrepreneur or leader trying to figure out how to use AI without becoming a robot, this conversation is for you. We cover: \u27a1\ufe0f how to use AI as a creative collaborator (not a replacement) \u27a1\ufe0f why most AI content fails \u27a1\ufe0f the two audit questions that expose exactly where your AI habits are breaking down \u27a1\ufe0f and why the people winning with AI aren't the tech experts \u2014 they're the ones leading from a human-first perspective. Whether you're just starting with AI tools like ChatGPT or Claude, or you've been using them for years and still feel behind, Rob's framework gives you a practical way to lead with intention in the AI era. In this episode: \u2022 The Human AI Sandwich \u2014 how to start and end every AI workflow as the human in charge \u2022 Why 53% of LinkedIn content is now AI-generated \u2014 and why that's your opportunity \u2022 The two audit questions: How many hours are you using AI vs. actually learning it? \u2022 Three levels of being left behind with AI \u2014 and which one high performers live in \u2022 Why AI adoption is a leadership conversation, not a technology conversation \u23f1 Timestamps 00:00 \u2014 How do you become an AI coach with no experience? 00:50 \u2014 Leaving corporate America: the leap from ad sales to entrepreneurship 02:15 \u2014 The ChatGPT moment that changed his business overnight 03:50 \u2014 Running a sports marketing agency for a decade \u2014 what entrepreneurship teaches you 06:50 \u2014 How COVID wiped out the sports industry and forced a pivot to AI coaching 08:00 \u2014 The Human AI Sandwich framework: how to use AI without losing your voice 11:00 \u2014 Why soul is the one competitive advantage AI will never have 14:00 \u2014 Why so much AI-generated content fails \u2014 and what to do instead 19:50 \u2014 Who Rob works with: entrepreneurs and leaders using AI for business growth 25:00 \u2014 Two AI audit questions every entrepreneur needs to answer right now 25:50 \u2014 Three levels of being left behind with AI \u2014 which one are you? 29:50 \u2014 AI for leaders: why this is a leadership conversation, not a tech conversation 31:50 \u2014 What's next: keynotes, impact, and the future of AI coaching 37:00 \u2014 Why human connection is your biggest edge in the AI era 45:00 \u2014 How to connect with Rob and get his free AI acceleration guide \ud83d\udd17 Resources Rob on Instagram: https:\/\/www.instagram.com\/rob_cressy\/ Rob on LinkedIn: https:\/\/www.linkedin.com\/in\/cressy\/ Rob's free AI acceleration guide: https:\/\/www.robcressy.com Take The Business Blind Spot quiz \u2192 https:\/\/blindspot.amandadake.com ","author_name":"The Amanda Dake Podcast","author_url":"https:\/\/amandadake.com","html":"