{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"2419: 5 Biggest Marketing Mistakes, Part 4","description":"This is part 4 of our TBT series on \u201cThe 5 Biggest Marketing Mistakes.\u201d Over the last 3 weeks, we covered the first three mistakes. The FOURTH marketing mistake everyone makes is called \u201cIgnoring future buyers.\u201d The fact is, most marketing only focuses on NOW buyers, and completely ignores those who are just considering their options.&amp;nbsp; Today Rich will show you the glorious world of \u201cinformation offers\u201d and how to capture those future buyers\u2026 and nurture them along until they\u2019re ready to buy. ","author_name":"The Level 10 Contractor Daily Podcast","author_url":"https:\/\/www.level10contractor.com\/podcast\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40948135\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/40948135"}