{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"417  - Special: David Pogue on Apple\u2019s First 50 Years: Vision Pro, iPhone Neo, &amp; More","description":"  In this special episode 417 of  In Touch With iOS, host Dave Ginsburg sits down with tech journalist and author David Pogue to discuss his book  Apple: The First 50 Years. Joined by Jeff Gamet and Marty Jencius, the panel explores Apple\u2019s history, iconic products, Vision Pro, and the future of the iPhone and iPad in an engaging deep-dive conversation.   The show notes are at  InTouchwithiOS.com   &amp;nbsp;Direct Link to Audio&amp;nbsp;   Links to our Show   Give us a review on Apple Podcasts!   CLICK HERE  we would really appreciate it!   Click this link Buy me a Coffee to support the show we would really appreciate it.  intouchwithios.com\/coffee&amp;nbsp;   Another way to support the show is to become a Patreon member  patreon.com\/intouchwithios   Website: In Touch With iOS   YouTube Channel    In Touch with iOS Magazine on Flipboard   Facebook Page   BlueSky   Mastodon   X &amp;nbsp;   Summary   This special edition of In Touch With iOS features an in-depth conversation with renowned tech journalist and author David Pogue, centered around his book Apple: The First 50 Years. Alongside co-hosts Jeff Gamet and Marty Jencius, the discussion dives deep into Apple\u2019s evolution\u2014from its early innovations and turbulent \u201cdark years\u201d to its modern dominance across the tech landscape.   David shares insights into the inspiration behind the book, including rare access to Apple engineers and archives, and explains his product-focused storytelling approach that sets this work apart from traditional business histories.   The conversation explores Apple\u2019s most pivotal moments, including the impact of the PowerBook, the return of Steve Jobs, and how Apple\u2019s loyal user community helped shape its identity. The panel also discusses modern Apple products like the Vision Pro, examining its role as both an experimental platform and a glimpse into the future of spatial computing.   The panel, joined by David Pogue, highlighted the MacBook Neo as a major shift in Apple\u2019s strategy. In his recent article, Pogue describes it as a  \u201cgateway Mac,\u201d  designed to bring new users into the Apple ecosystem.   With a price around $500\u2013$600, the Neo breaks from Apple\u2019s premium tradition, making the Mac more accessible to students, first-time users, and even enterprise environments. Despite the lower cost, it delivers strong performance thanks to Apple Silicon, handling everyday tasks and even demanding workflows like video editing.   The discussion emphasized how Apple is leveraging its  services ecosystem  to support this model, using the Neo to drive long-term growth rather than just hardware profit. It may also change buying habits, with users opting for a desktop Mac plus a Neo instead of a single high-end laptop. Here is David Pogue\u2019s article on Macbook Neo:   MacBook Neo: 90% of the Laptop, 54% of the Price   Shifting to today\u2019s ecosystem, the group analyzes the evolution of the iPhone, the changing role of the iPad, and how Apple\u2019s innovation strategy has moved from groundbreaking hardware to services and software integration.   The episode wraps with reflections on Apple\u2019s enduring impact, the strength of its community, and excitement around upcoming events like Macstock\u2014making this a must-listen for any Apple enthusiast.   Announcements   We\u2019re thrilled to share that David Pogue is joining the Macstock conference\u2014and not just for a session, but for a very special Friday night event  David Pogue is going to join us  Friday night at Macstock for  \u201cAn Evening with David Pogue\u201d, a lively show taking us through the first 50 years of Apple with original music, including his new song parody, &quot;Clap Along&quot;, some video, and a little Q&amp;amp;A!  (on the live stream David referred to it as Apple the Musical&amp;nbsp;   Macstock X is here celebrating its 10th anniversary \\With Three Full Days of expert-led Presentations and Workshops, Macstock\u2019s sessions are crammed full of productivity-enhancing content. NEW this year is a partnership with sponsor Ecamm. Ecamm Creator Camp: Mac Edition on July 9, 2026 there are only 100 tickets available for the bundle. There are 2 passes available: Macstock weekend pass July 10,11,12, 2026 or the Macstock Ecamm Bundle starting July 9 (only 100 tickets available)&amp;nbsp; Come join us.  Register HEREOur Host   Our Host   Dave Ginsburg  is an IT professional supporting Mac, iOS and Windows users and shares his wealth of knowledge of iPhone, iPad, Apple Watch, Apple TV and related technologies. Visit the YouTube channel  https:\/\/youtube.com\/intouchwithios  follow him on Mastodon  @daveg65, , BlueSky  @daveg65  &amp;nbsp;and the show  @intouchwithios &amp;nbsp;   Our Special Guest   David Pogue  is a bestselling author, Emmy-winning technology correspondent, and longtime consumer tech expert. He gained prominence as a columnist for The New York Times, where he wrote the popular \u201cState of the Art\u201d column, and later became a correspondent for CBS News. Pogue has authored or co-authored dozens of books, including the well-known \u201cMissing Manual\u201d series, and is recognized for making complex technology accessible, practical, and often humorous for everyday users. Find hin at https:\/\/davidpogue.com   Our Co-Hosts   Jeff Gamet  is a podcaster, technology blogger, artist, and author. Previously, he was The Mac Observer\u2019s managing editor, and Smile\u2019s TextExpander Evangelist. You can find him on&amp;nbsp; Mastadon  @jgamet  Pixelfed  @jgamet@pixelfed.social  and Bluesky  @jgamet.bsky.social\u202c  Podcasts  The Context Machine Podcast&amp;nbsp; Retro Rewatch  Retro Rewatch  His YouTube channel  https:\/\/youtube.com\/jgamet   Marty Jencius, Ph.D., is a professor of counselor education at Kent State University, where he researches, writes, and trains about using technology in teaching and mental health practice. His podcasts include  Vision Pro Files,   The Tech Savvy Professor  and many others. Check his website at  https:\/\/thepodtalk.net  Social Media:&amp;nbsp;  jencius@mastodon.social ","author_name":"In Touch with iOS","author_url":"https:\/\/intouchwithios.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/40866820\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/8b35b8\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/200776335"}